Star Tribune Tue, 29 Apr 2008 23:51:06 GMT
Redefining the daily commute
The Commuter Challenge is drawing in thousands of people who pledge to use alternative transit instead of driving. ... Getting out of their cars With gas prices at record highs and the peak summer prices yet to come, business commuters don't need a whole lot of extra motivation to find cheaper ways of traveling. "Just getting people to try it, that's been the biggest challenge for us," Sande said. "Hopefully these prizes, combined with the health, environmental and economical factors, give them that initial nudge they need to do this." Many participants said they were surprised at how easy the change was, Sande said. "I compare it to having an aversion to broccoli your whole life and then all of a sudden you try it and say, 'That wasn't as bad as I made it out to be.'"
[[keywords: LandUse;PublicWorks;Living;Metro;]]
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